Obviously buying a car is one of the biggest purchases we make, and one that affects our families in many ways, often for years to come. There is so much to consider: which models are affordable? Which are safest? Which features are necessary and which just optional frills?
And then there's the downside of buying a car - the fear of not getting the best deal, and of being talked into a purchase I'll regret later by a smooth salesman.
Shopping online has shifted the balance of power to those of us looking to buy. By using the Internet, I have all the information I need, from model safety to price. And with so many dealers and private sellers competing, I can make an informed decision about the best price, and reduce the chance of buyer's remorse!
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